Projects

Popchips

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Popchips is a snack product, which is never fried chips, not even baked. PopChips is good for your health and good for your teste. We want to tell people that always be free to enjoy a whole bag of PopChips. So, we create three print ads that say PopChips is OMG yum and

fresh. Other, the flash banner delivered the message about let's say hello to new era of snack, and say goodbye to last piece chip of PopChips.

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Popchips是美國洋芋片零食品牌，標榜着洋芋片不油炸也不用烘烤，所以Popchips是既好吃有健康。我們理解每次吃零食後的天人交戰和罪惡感，也知道健康的零食總是都不能滿足我們的味蕾。我們希望人們從今天開始可以自由自在地大吃零食，不用有太多的健康顧慮，或是為了健康而選擇味道走樣地烘烤洋芋片。



吃過Popchips你就會驚嘆『我的老天爺阿』，『好好吃』，『好新鮮』的洋芋片。

歡迎來帶新時代的薯片王國。